Marketing / Dhruv Grewal, Babson College, Michael Levy, Babson College.
Material type:
TextPublisher: Boston : McGraw-Hill/Irwin, 2008Description: xxxiii, 536, [66] p. : col. ill. ; 27 cmISBN: 0073049026 (hbk.); 9780071109055 (pbk.); 9780073049021 (hbk.)Subject(s): Marketing
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Diverse Material | Gratia Christian College Library Book Shelves | Print book | HF5415 .G73 2008 (Browse shelf) | Available | 7002691P | ||
| Diverse Material | Gratia Christian College Library Request at Counter | Print book | HF5415 .G73 2008 (Browse shelf) | cd-rom | Available | 0004116C |
Includes bibliographical references (pages 439-465) and index.
Library's copy: Accompanied by 1 instructor's resource CD-ROM.