Hafo jiao ni xing xiao ce lue = HBR's 10 must reads on strategic marketing /
哈佛教你行銷策略 = HBR's 10 must reads on strategic marketing / 作者群菲利普。科特勒 (Philip Kotler)、希奧多。李維特 (Theodore Levitt)、克雷頓。克里斯汀生(Clayton M. Christensen)等 ; 吳佩玲 [and 7 others] 譯.
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TextLanguage: Chinese Original language: English Series: Yue du Hafo ; 005 Series: 閱讀哈佛: 005.Publisher: Taibei Shi : Yuan jian tian xia wen hua, 2014. Publisher: 臺北市 : 遠見天下文化, 2014Edition: Di 1 ban. Edition: 第1版Description: 319 pages ; 22 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9789868927742; 9868927749Other title: Harvard business review's 10 must reads on strategic marketing | On strategic marketingUniform titles: HBR's 10 must reads on strategic marketing. Chinese Subject(s): Marketing -- Management | Strategic planning
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415.13 .K67 2014 (Browse shelf) | Available | 0003808J |
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| HF5415.13 .G84 1997 Marketing management : | HF5415.13 .H41 2014 Marketing for dummies / | HF5415.13 .K67 2003 Lateral marketing : | HF5415.13 .K67 2014 哈佛教你行銷策略 = | HF5415.13 .K68 2000 Marketing management / | HF5415.13 .K68 2003 Marketing management / | HF5415.13 .K68 2009 Marketing management / |
Translation of: HBR's 10 must reads on strategic marketing.