Value proposition design : how to create products and services customers want. Get started with... / written by Alexander Osterwalder, Yves Pigneur, Greg Bernarda, Alan Smith ; designed by Trish Papadakos.
Material type:
TextSeries: Strategyzer series: Publisher: Hoboken : John Wiley & Sons, 2014Description: xxv, 290 pages : color illustrations ; 20 x 25 cmContent type: still image | text Media type: unmediated Carrier type: volumeISBN: 9781118968055 (paperback)Other title: Title on back cover: Bad value proposition design : a guide to burning cash, communicating poorly, and spending your short life building stuff nobody wantsSubject(s): Business planning | Customer relations | Customer services -- Management | Production management -- Quality control | Quality control | Strategic planning
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415.5 .O87 2014 (Browse shelf) | Available | 00030025 |
Includes index.