Branding for dummies / by Bill Chiaravalle and Barbara Findlay Schenck.
Material type:
TextPublisher: Hoboken, N.J. : John Wiley & Sons, Inc., c2015Edition: 2nd edDescription: xii, 368 p. : ill. ; 25 cmISBN: 111895808X (pbk.); 9781118958087 (pbk.)Subject(s): Branding (Marketing) | Business names | Advertising | Brand name products | Product management
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415.1255 .C44 2007 (Browse shelf) | Available | 00040048 | ||
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415.1255 .C44 2007 (Browse shelf) | c. 2 | Available | 7003141G |
Includes index.