Marketing : an introduction / Gary Armstrong, Philip Kotler.
Material type:
TextPublisher: Boston ; London : Pearson, c2013Edition: 11th ed., Global edDescription: 534, [112] : col. ill. ; 28 cmISBN: 9780273767183 (pbk.)Subject(s): Marketing | Marketing -- Textbooks
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415 .A75 2013m (Browse shelf) | Available | 7002708O | ||
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415 .A75 2013m (Browse shelf) | c. 2 | Available | 7002725N | |
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415 .A75 2013m (Browse shelf) | c. 3 | Available | 7002726O | |
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415 .A75 2013m (Browse shelf) | c. 4 | Available | 7002727P |
Kotler's name appears first on the previous ed.
Includes bibliographical references and index.