Strategic marketing / Subhash C. Jain, George T. Haley.
Material type:
TextPublisher: Singapore : Cengage Learning, c2009Description: 685 p. : ill. ; 26 cmISBN: 9789814281447 (pbk.); 9814281441 (pbk.)Subject(s): Marketing -- Management
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415.135 J14 2009 (Browse shelf) | Available | 7002699X |
Includes bibliographical references and indexes.