Marketing : an introduction / Gary Armstrong, Philip Kotler.
Material type:
TextPublisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2007Edition: 8th edDescription: xxx, 522, [68] p. : col. ill. ; 29 cm. + 1 instructor's manualISBN: 9780131865952 (Instructor's mannual); 9780131865969 (test item file)Other title: Marketing PlanProSubject(s): Marketing
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415 .A75 2007m (Browse shelf) | Available | 7002637P | ||
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415 .A75 2007m (Browse shelf) | manual | Available | 7002720I |
Title on cd: Marketing PlanPro
Includes bibliographical references and indexes.