Consumer behavior : buying, having, and being / Michael R. Solomon.
Material type: TextSeries: Prentice Hall international series in marketingPublisher: Upper Saddle River, N.J. : Prentice Hall, c2002Edition: 5th edDescription: xvii, 549 p. : col. ill. ; 26 cmISBN: 013091360X; 9780130913609Subject(s): Consumer behaviorItem type | Current location | Collection | Call number | Status | Date due | Barcode |
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Book | Gratia Christian College Library Book Shelves | Print book | HF5415.32 .S65 2002 (Browse shelf) | Available | 7002987X |
Includes bibliographical references and indexes.