Readings in modern marketing / John A. Quelch.
Material type:
TextPublisher: Hong Kong : Chinese University Press, c2006Description: xii, 755 p. : ill. ; 24 cmISBN: 9629962403; 9789629962791Other title: Modern marketingSubject(s): Marketing
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415 .Q83 2006 (Browse shelf) | Available | 0000937J |
Includes bibliographical references.