Marketing in Asia / Roger A. Kerin ... [et al.].
Material type:
TextPublisher: Singapore : McGraw-Hill, c2009Description: xlvii, 764 p. : col. ill. ; 28 cmISBN: 0071274251 (pbk.); 9780071274258 (pbk.)Subject(s): Marketing -- Asia
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415.12.A8 .M17 2009 (Browse shelf) | Available | 0000820A | ||
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415.12.A8 .M17 2009 (Browse shelf) | c. 2 | Available | 7002695T |
Asian adaptation of: Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius. 9th ed. Boston : McGraw-Hill/ Irwin, c2009.
Includes bibliographical references (p. 707-734) and indexes.