How to write a marketing plan / John Westwood.
Material type:
TextSeries: Creating success: Publisher: London ; Philadelphia : Kogan Page, 2011Edition: Rev. 3rd edDescription: vi, 131 p. : ill. ; 22 cmISBN: 9780749461713; 0749461713; 9780749461508; 0749461500; 9780749461515; 0749461519Subject(s): Marketing -- ManagementSummary: It is often difficult to know how to take the first steps in creating a marketing plan that is workable, achievable and can deliver the required results. --Summary: How to Write a Marketing Plan makes the task much easier. --Summary: How to Write a Marketing Plan is ideal as an individual study guide for group marketing planning exercises as wellas a useful resource for marketing courses. --Book Jacket.Summary: It is often difficult to know how to take the first steps in creating a marketing plan that is workable, achievable and can deliver the required results. --Summary: How to Write a Marketing Plan makes the task much easier. --Summary: How to Write a Marketing Plan is ideal as an individual study guide for group marketing planning exercises as well as a useful resource for marketing courses. --Book Jacket.
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415.13 .W37 2011 (Browse shelf) | Available | 0004711D |
It is often difficult to know how to take the first steps in creating a marketing plan that is workable, achievable and can deliver the required results. --
How to Write a Marketing Plan makes the task much easier. --
How to Write a Marketing Plan is ideal as an individual study guide for group marketing planning exercises as wellas a useful resource for marketing courses. --Book Jacket.
It is often difficult to know how to take the first steps in creating a marketing plan that is workable, achievable and can deliver the required results. --
How to Write a Marketing Plan makes the task much easier. --
How to Write a Marketing Plan is ideal as an individual study guide for group marketing planning exercises as well as a useful resource for marketing courses. --Book Jacket.