Graphic design thinking : beyond brainstorming / Ellen Lupton, editor.
Material type: TextPublisher: New York, N.Y. : Baltimore : Princeton Architectural Press ; Maryland Institute College of Art, 2011Edition: 1st edDescription: 184 p. : ill. (some col.) ; 22 cmISBN: 9781568989792 (pbk.)Other title: Beyond brainstormingSubject(s): Graphic arts -- Technique | Creative thinkingItem type | Current location | Collection | Call number | Status | Date due | Barcode |
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Book | Gratia Christian College Library Book Shelves | Print book | NC997 .G7 2011 (Browse shelf) | Available | 7003681P |
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Includes index.
Introduction -- The design process -- How to define problems -- Brainstorming -- Mind mapping -- Interviewing -- Focus groups -- Visual research -- Brand matrix -- Brand books -- Site research -- Refining the creative brief -- How to get ideas -- Visual brain dumping -- Forced connections -- Action verbs -- Everything from everywhere -- Rhetorical figures -- Icon, index, symbol -- Sandboxing -- Co-design -- Visual diary -- Lost in translation -- Concept presentations -- How to create form -- Sprinting -- Alternative grids -- Kit of parts -- Brand languages -- Mock-ups -- Physical thinking -- Take the matter outside -- Unconventional tools -- Regurgitation -- Reconstruction -- How designers think -- How do you get in the mood? -- How do you create form? -- How do you edit?