Global marketing : a decision-oriented approach / Svend Hollensen.
Material type:
TextPublisher: Harlow, England ; New York : Financial Times Prentice Hall, 2011Edition: 5th edDescription: xliii, 756 p. : col. ill. ; 27 cmISBN: 9780273726227 (pbk.); 0273726226 (pbk.)Subject(s): Export marketing | Export marketing -- Case studies
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF1416 .H65 2011 (Browse shelf) | Available | 7003943Q |
Includes bibliographical references and index.