Ding jia zhan lue yu zhan shu : tong xiang li run zeng zhang zhi lu = The strategy and tactics of pricing : a guide to growing more profitably /
定價戰略與戰術 : 通向利潤增長之路 = The strategy and tactics of pricing : a guide to growing more profitably / 湯姆．納格, 約瑟夫．查萊, 陳兆豐著 ; 龔強, 陳兆豐譯.
Material type:
TextLanguage: Chinese Original language: English Publisher: Beijing : Hua xia chu ban she, 2012. Publisher: 北京 : 華夏出版社, 2012Edition: Beijing di 2 ban. Edition: 北京第2版Description: 4, 2, 327 p. : ill. ; 24 cmISBN: 7508071492 ; 9787508071497Other title: Tong xiang li run zeng zhang zhi lu Other title: 通向利潤增長之路Uniform titles: Strategy and tactics of pricing. Chinese Subject(s): Marketing -- Decision making | Pricing
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF5416.5 .N13 2012 (Browse shelf) | Available | 0000493G |
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| HF5415.527 .P45 2009 Do you want to keep your customers forever? / | HF5415.55 .E31 2004 Relationship marketing : | HF5415.55 .E31 2005 關係行銷 / | HF5416.5 .N13 2012 定價戰略與戰術 : | HF5429 .R3 2014 Retail 101 : | HF5430.3 .U53 2004 The call of the mall / | HF5438.25 .B85 2002 營造銷售機會 / |
Translation of: The strategy and tactics of pricing : a guide to growing more profitably, 5th ed. / Thomas T. Nagle, John E. Hogan, Joseph Zale. Boston : Prentice Hall, c2011.
Includes bibliographical references.