Principles & practice of marketing / Jim Blythe.

By: Blythe, JimMaterial type: TextTextPublisher: Australia : Thomson, 2006Edition: 3rd edDescription: xviii, 744 p. : col. ill. ; 27 cmISBN: 1844801209; 9781844801206Other title: Principles and practice of marketingSubject(s): Marketing
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Print book HF5415 .B59 2006 (Browse shelf) Available 7002635N
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HF5415 .A75 2013m Marketing : HF5415 .A75 2013m Marketing : HF5415 .B4 2009 Key concepts in marketing / HF5415 .B59 2006 Principles & practice of marketing / HF5415 .B66 1998 Contemporary marketing wired / HF5415 .C44 2008 Study guide for marketing : HF5415 .D1 2013 Measuring marketing :

Includes bibliographical references and index.

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