Marketing management / Philip Kotler, Kevin Lane Keller.
Material type:
TextPublisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009Edition: 13th edDescription: 816 p. : col. ill. ; 28 cmISBN: 0131357972 (pbk.); 0136009980; 9780131357976 (pbk.); 9780131357976; 9780136009986Subject(s): Marketing -- Management
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415.13 .K68 2009 (Browse shelf) | Available | 7002697V |
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| HF5415.13 .K67 2014 哈佛教你行銷策略 = | HF5415.13 .K68 2000 Marketing management / | HF5415.13 .K68 2003 Marketing management / | HF5415.13 .K68 2009 Marketing management / | HF5415.13 .K68 2012 Marketing management / | HF5415.13 L48 1986 國際營銷管理 / | HF5415.13 .M17 2013 80/20 sales and marketing : |
Includes bibliographical references and index.